Formerly known as Steviva Ingredients, named because CEO and Founder Thom King first started importing and processing stevia leaf products, Icon Foods has gone beyond commodity sweeteners and is the leader of single and blended high intensity and non-nutritive natural sweeteners and alternatives to sugar and sucrose.
Ever since our podcast episode in mid-2017, Thom has been a supporter of the podcast through annual sponsorship as the founding sponsor. The first episode was early in my days at Bulletproof, and Thom spent a lot of time dispelling myths about high intensity sweeteners and sugar alternatives.
Two years later, and the Icon Foods brand has moved into no-sugar added chocolate chips, syrups, and even their own branded “Guy Gone Keto” sauces, from BBQ to Teriyaki. 2020 they are going to focus on more innovations in no-sugar-added inclusions and ingredients for frozen desserts and bars.
Thom joined Kimberly on PeasOnMoss to wrap up the year, reminisce, and anticipate 2020.
Get information about Icon Foods and see what they can do for your reduced sugar formulations.